500 cows, three cars and $10,000: that’s the price of a child bride, now available on Facebook.

Oct. 25, a Sudanese man sold off his daughter by auctioning her on Facebook (some of the bidders even being high-ranking government officials), and a week later, she was married. Facebook only discovered and removed the post three weeks after the incident, at which point the girl was already sold.

Facebook’s statement that “Any form of human trafficking — whether posts, pages, ads or groups is not allowed on Facebook” and that they “removed the post and permanently disabled the account belonging to the person who posted this” is too little, too late. The issue of the commodification and dehumanization of women aside, the Sudanese child bride incident exemplifies the evils that lurk under the all Lucida Sans and lackluster blue of Facebook.

Facebook’s inability to prevent this incident of human trafficking is just one of many instances of the platform’s gross misregulation of illegal activity. Drug deals, arms sales and human trafficking are all too frequent on the social media platform, which often flies under the radar of law enforcement.

But, a site like Facebook is difficult to regulate. The jurisdiction under which social media falls is dubious at best. Sure, in the U.S., the Federal Communications Commission may have some authority over the site, but what about in a country like Sudan? As a result, it is the ethical duty of the developers of the website itself to prevent illegal activities on its platform .

Facebook must make conscious efforts to ensure that the online community remains a safe space without illegal activity. All the sad and angry react in the world will not fix the fact that people are being sold online.So, simply put, humanitarian injustices must not be facilitated by one of the most popular online platform.